How to win with gen AI

A powerful new technology can be a game changer, but it can’t stand alone. In this issue of the McKinsey Quarterly, we explore how to make the most of generative AI by smart approaches to talent, partners, and design.

TRENDING INSIGHTS

Author Talks: How Stoic thinking could help you play to win

Do your goals overshadow your desire for happiness? Olympic gold medalist Mark Tuitert shares how you can separate the two and discover what it means to live a great life.

It's up to you

A retail dynasty chief, a pioneer in statins, and a renowned crossword editor

Our July obituaries also include a CEO and media mogul, an early transgender-rights activist, a Pritzker Prize–winning architect, and an astronaut whose work inspired the establishment of Earth Day.

Explore the July obituaries

Together, we have what it takes

At McKinsey, we don't just point the way—we help you get where you need to go. From transforming your performance to powering new growth, we turn your ambition into action. We know what it takes. We do it every day.

Learn more