Digitalisierung und Transformation

Eine aktuelle Studie von Stifterverband und McKinsey zeigt: Viele Unternehmen erkennen das Potenzial von Künstlicher Intelligenz...

Generative AI is demonstrating enormous potential to drive revenue growth out of the contact center—but must be carefully...

When generative AI tools do the heavy lifting, companies can optimize their product portfolios faster and more effectively.

Packaging and paper companies recognize the potential for generative AI to drive revenue and margin growth. Many have already...

A new McKinsey analysis quantifies the impact that digital and AI can have on consumer goods businesses and where consumer-packaged-goods...

Retailers continue to experiment with generative AI and are seeing that the technology holds great promise for reigniting growth—if...

From automating processes and powering hyperpersonalization to permanently altering the idea generation process, generative AI...

McKinsey: Deutschland ist vielversprechender Markt für die Einbindung von GenAI in die Arbeitswelt – GenAI...