As supply-chain woes persist, retailers are faced with waning customer loyalty this holiday season. Our recent COVID-19 US Consumer Pulse Survey unveiled that rather than wait for a replenishment of an out-of-stock item, 39 percent of respondents said they switched brands, while 32 percent went to another retailer.
To read the article, see “US holiday shopping 2021: Strong demand meets big challenges,” November 2, 2021.