مجلة "ماكنزي بالعربي"

"ماكنزي بالعربي" هي مجلة تحتوي على مجموعة مختارة بعناية من المقالات المترجمة إلى اللغة العربية. نجمع فيها باقة من المقالات التي تدور حول موضوع محوري معين ذي صلة وثيقة بأهم القضايا والمسائل التي تؤثر في شؤون الحكومات وقطاع الأعمال في المنطقة.

شتاء 2022

ماكنزي بالعربي- العدد السادس

قم بتحميل العدد السادس

مقالات العدد

مسح

2021 global report: The state of new-business building

6 ديسمبر 2021 -

Business leaders predict that by 2026, half of their revenues will come from products, services, or businesses that haven’t yet been created. Here’s how new-business building can help bridge that gap through sustainable, inclusive growth.

مقالة

How good are you at business building? A new way to score your ability to scale new ventures

16 نوفمبر 2021 -

The Leap Business-Building Quotient highlights what matters in creating new ventures.

مقابلة - مجلة ماكنزي الربعية

A digital-business builder: An interview with the CEO of Allianz Direct

25 يونيو 2021 -

What does it take to build scalable new businesses inside of an older, more established company? Bart Schlatmann is building one now.

مقالة

How to launch a new business: Three approaches that work

22 أبريل 2021 -

Analysis of more than 200 corporate business builds shows what success looks like.

مقالة

Disrupting the disruptors: Business building for banks

15 أبريل 2021 -

Although banks face intense pressure from new entrants in financial services, they have an edge in resources they can use to rapidly launch their own digital businesses.