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Our Big Game picks
Game Day looks different this pandemic year, but the excitement around the most anticipated annual event in US sports remains. Here’s a collection of articles on some of the day’s themes: food, team-building, strategy, veterans vs. rookies, and advertisements. Sit back in your recliner and snack on these pieces between downs.
The value pitch: The importance of team management
The value pitch: The importance of team value management
Football is a business unlike any other. While money is important, the winning formula is more about the sound management of a club’s most important asset: its team.
Maximize value   >
Top-teams_thumb_1536x1536_500_Standard
High-performing teams: A timeless leadership topic
CEOs and senior executives can employ proven techniques to create top-team performance.
Manage to win   >
The data gambit: How large B2B companies can outmaneuver start-ups
The data gambit: How large B2B companies can outmaneuver start-ups
Incumbents often overlook the value of their most significant asset: their own data.
3 success factors   >
The future of food: Meatless?
The future of food: Meatless?
Plant-based “meat” is all the rage. But is it just a fad? In this edition, The Next Normal peers into the future of meat and protein consumption.
Look ahead >
Six problem-solving mindsets for very uncertain times
Six problem-solving mindsets for very uncertain times
Even the most inscrutable problems have solutions—or better outcomes than have been reached so far. Here’s how the best problem solvers crack the code.
Get creative   >
Sporting goods 2021: The next normal for an industry in flux
Sporting goods 2021: The next normal for an industry in flux
Eight trends are shaping the sporting goods industry in 2021. To win in the next normal, players must adapt to a shifting landscape.
8 trends   >
Modern marketing What it is, what it isn’t, and how to do it
Modern marketing: What it is, what it isn’t, and how to do it
To drive growth in the digital age, marketing needs to modernize a specific set of capabilities and mindsets.
Rewire your organization   >
— Curated by Eleni Kostopoulos, a digital publishing manager in McKinsey Global Publishing based in New York
McKinsey & Company
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