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Fashion’s been heeding the call of technology for years—and the industry’s future is looking even more digital, with fashion companies expecting to double tech investments by 2030 to stay competitive. There are many ways they can apply innovative digital resources to better serve customers and increase business efficiency. Where are executives leaning in, and what are opportunities for creatively using robotics, AI, and other technologies to their advantage? McKinsey’s State of Fashion Technology Report 2022 dives deeper on the dynamics and highlights five key technology themes with potential. Be sure to check it out.

—Babi Oloko, digital editor, New York

State of Fashion Technology Report 2022

As technological innovation accelerates, fashion companies have an opportunity to serve customers better while also creating a more efficient, responsive, and responsible business.

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Quote of the Day

“One factor that helps breed confidence around taking risks is having a deeply personal mission. Climate technology companies tend to take on bold objectives and—because it’s personally meaningful to them—ensure they get done end to end.”

—Explore the three-step approach for incumbents seeking to build green businesses in "Building a green business: Lessons from sustainability start-ups"

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