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While the world is still figuring out the metaverse and its role in our daily lives, one thing is certain: its potential is too big to ignore. Indeed, a new report on value creation in the metaverse finds it could generate up to $5 trillion in impact by 2030. But how do you navigate a space that’s still taking shape? Explore the research and download the full report, which draws on a survey of more than 3,400 consumers and executives, plus expert interviews and analysis. Prepare for what’s next with insight on the metaverse’s history and characteristics, investment flows, evolving consumer and business behavior—and what leaders should do to realize its value. Don’t miss this vital look at the real business of the virtual world.

— Joyce Yoo, digital editor, New York

Value creation in the metaverse

With its potential to generate up to $5 trillion in value by 2030, the metaverse is too big for companies to ignore.

Enter the metaverse

Quote of the Day

“I hope that by outlining the people who were impacted by George Floyd’s death, we can also learn more about his life and learn more about how he struggled under the knee of the societal systems that we’ve created.”

—Toluse Olorunnipa, a political enterprise and investigations reporter on systemic racial inequality in America, in a recent Author Talks interview

Chart of the Day

See today’s chart

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Combine and condense

Three new mandates for capturing a digital transformation’s full value

Most organizations achieve less than one-third of the impact they expected from recent digital investments. What can companies learn from the best performers about how to beat the odds today?

Think differently

Accelerating toward net zero: The green business building opportunity

Surging demand for zero-carbon technologies, materials, and services gives companies opportunities to build new green businesses. Leaders that move quickly could see exponential growth.

Forge ahead

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