Consumer Packaged Goods Insights
Featured Insights
Article
Rescuing the decade: A dual agenda for the consumer goods industry
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The industry must rekindle growth when it’s scarce and reduce costs when a lot has been done. Leaders will take on more portfolio changes and capability builds than in past decades.
An update on consumer sentiment in Asia-Pacific
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McKinsey’s latest ConsumerWise Survey finds consumers in the region reacting differently to ongoing economic uncertainty. Companies...
An update on European consumer sentiment: A sunnier outlook ahead of summer?
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Most European consumers were still wary about the economy last quarter, but optimism grew slightly. Here’s the latest research...
State of the Consumer 2024: What’s now and what’s next
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Amid massive shifts in the consumer landscape, companies can’t afford to rely on yesterday’s consumer...
An update on US consumer sentiment: Are consumers on the cusp of a shift?
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US consumer confidence dips as inflationary concerns intensify. Here’s the latest research from our ConsumerWise team.
Podcast
Collection
McKinsey on Consumer and Retail Podcast: Insights from experts on business and management
McKinsey experts discuss the latest trends and the most pressing challenges for leaders in the retail and consumer-goods industries. Hear about the immediate and longer-term moves that matter most for business success. Topics covered include strategy, technology, marketing, operations, and organization.